Not too long ago, we announced that Japanese eBay service provider 500RPM would be launching a locally-translated Terapeak tool for Japan-based sellers…

Today, we’re happy to announce that the site is already up and running!

The Japan team has done a great job getting the site together, and we encourage you to go check it out. There’s even a pretty cool welcome video halfway down, featuring AERS/Terapeak’s very own CEO, Fred Speckeen.

Congratulations, Terapeak Japan! Welcome aboard!

Earlier this morning, Terapeak product manager Denise Hogue was interviewed on Marlene Gavens’ “Tips From the Top with the Savvy Seller”, an ecommerce podcast that features top eBay sellers and service providers.

Over the course of close to 30 minutes, Denise discussed everything from seasonality to holiday sales to Terapeak’s brand new free keyword tool.  If you’d like to listen in, the podcast is available for streaming here.

Good work, Denise and Marlene!

Two weeks ago, we told you that Terapeak’s parent company, Advanced Ecommerce Research Systems, would be making a pair of exciting announcements at the inaugural PayPal X Innovate 2009 Developer Conference… and now that the cat’s out of the bag, we can tell you more!

At the event in San Francisco, the AERS team unveiled its plans for Terapeak Analytics, a family of tools that uses your historical and real-time PayPal data to deliver visual and statistical insight into your ecommerce business. With Terapeak Analytics, you’ll be able to better understand your business, and make faster, more profitable decisions.

The first of two tools is called Terapeak Mobile Merchant, a real-time business analytics application designed for use with the Apple iPhone. You can see sales trends and transaction details quickly and visually, and review your recent and real-time PayPal data any time, any place.

The second application is Terapeak Merchant Analytics, a real-time business monitoring and analytics solution. You can gain insight into important facets of your business, from buyer gender to currency breakdown, by viewing analytics from up to five years of historical and real-time PayPal merchant data. With Terapeak Merchant Analytics, you can base your business decisions on real-time insights from your own data.

The AERS/Terapeak teams are excited to bring you more about these new tools and developments, and if you’d like to stay in the loop, there’s a sign-up form on the Terapeak Analytics information page over at AERS.

Congratulations, team!

Some more exciting news out of Terapeak-land this week!

On Monday, we launched Terapeak Keywords, a free application available exclusively on the eBay Selling Manager platform. It works much like a simplified version of our Title Builder tool, which Terapeak subscribers should already be familiar with. We’re hoping it’s a way for new sellers and Terapeak beginners to get a feel for eBay research, before committing to the full-scale product.

Each free Terapeak Keywords search gives you:

• 20 suggested keywords, related to your search
• Average, maximum and minimum prices for each suggested keyword
• A self-refreshing suggestions list as you select additional keywords
• The ability to build your title until you’ve exhausted all 55 characters
• All data based on 100 recently-closed eBay listings

… because as all experienced eBay sellers (and Terapeak users!) should know, the first step to creating a great listing is coming up with a great title. And that means making all 55 characters count.

To add Terapeak Keywords to your Selling Manager Applications, visit the Selling applications directory. Remember, you must also be a Selling Manager or Selling Manager Pro user.

Must be the end of the month, because we’re here to remind you that the Terapeak newsletter goes out early next week, and you won’t want to miss it. Sign up below to get your fix of Terapeak, eBay and ecommerce news!

Also, apologies for blog slowness lately — we’ve been super busy getting some exciting new stuff ready!

Cheers!

Terapeak is proud to announce that its parent company, Advanced Ecommerce Research Systems, has been chosen as a silver sponsor of PayPal’s Innovate 2009 developer conference this November!

Founded in 2004, AERS has long been a market leader in advanced transactional data processing, and is today the exclusive distributor of eBay market data. At Innovate 09, which takes place November 3-4 in San Francisco, CA, members of the AERS team will deliver a speech detailing the value of ecommerce-based transaction data (which all of you Terapeak users experience every day), as well as how to harness that data and use it to build applications.

They’ll also makea pair of very exciting announcements!

Innovate 09 is PayPal’s first dedicated developer conference, and will feature keynote addresses from O’Reilly Media CEO Tim O’Reilly, eBay CEO John Donahue, PayPal President Scott Thompson, and others.

Congratulations once again to the entire AERS team!

In 1963, Maurice Sendak published a little book called Where the Wild Things Are, about the wild adventures of a boy named Max who is sent to bed without dinner. Max dons a wolf costume and becomes leader of some weird creatures, and the entire story is told with just ten brief sentences.

Many of us still treasure it.

Tonight, as you may know, marks the book’s long-awaited film release. Adapted by a pair of Terapeak faves, director Spike Jonze and author Dave Eggers, the film may well have been geared toward adults as much as (or more than) children… Though of course we’re not complaining. And neither, according to this 30-day total sales trend, are eBay buyers:

Perusing some of the closed listings, many are original copies of Sendak’s book, with first editions routinely fetching several hundred dollars (a hard cover sold for $1,175 USD!). But Wild Things is also one of those gold mines for merchandisers; we’ll bet everything we’ve got that Max and monster costumes will be popular this Halloween, as will Wild Things toys and stuffed animals come holiday time.

We’re also pretty pumped for Eggers’ novel adaptation — released last week in both hardcover and fur-covered formats!

As for the movie itself, we’re not quite sure what to expect. We like that the monsters are in costumes, and not CGI. We like that Karen O. from the Yeah Yeah Yeahs is doing the music. We like the idea of watching something new and feeling young again… And we like that the wait for this thing is finally, finally over.

Over the past several months, Terapeak has been conducting studies that analyze the impact of market research on eBay sellers’ sales and success rate. We’re very grateful to all those who’ve participated, and with the results from our first group of sellers now compiled, we’re excited to present the outcomes!

A little background first: the group of sellers was selected randomly, and features sellers specializing in collectibles, home safety products, antiques and more. Eight performance indicators were tracked for three months for each seller. Statistics related to each indicator were compared on a pre- and post-Terapeak basis, and were then used to determine a percentage of growth or decline.

Some sellers showed improvement in nearly every business facet, while the improvement of others focused on specific statistics. And when averaged across the entire group, every indicator showed at least some improvement.

Here’s a breakdown of the group averages and best results:

As you can see, those are some pretty impressive numbers!

One of the most entertaining parts of the study was researching each seller’s highest priced times. Among the most curious results: a vintage men’s watch worth over $2000, model train accessories, Marilyn Monroe memorabilia, X-Men comics, jewelry, radio equipment, and collectible coins.

All of the participating sellers were a pleasure to interact with, and all were generous with praise for Terapeak’s research tools. Here are a few anecdotes they shared:

[Terapeak] has enabled us to identify a range of products that our competitors are selling that we previously weren’t! And, just as importantly, has helped us to decide which products our competitors have not been able to sell, and [which] we shouldn’t be stocking either! – economiccomics

That’s where Terapeak comes in handy for me. I call my husband (who is more than happy to stay at home while I foray to yard sales and auction previews), tell him to get on Terapeak and check out items while I’m still at a sale. In many cases, that’s been very helpful in determining what or what not to buy. – 6regentspark

I must say that [Terapeak] has changed how I do business and it has also allowed me to look into other markets that I might not have perhaps looked at before. - global-gadgets

We love the Terapeak service. – shiponsiteyng

I cannot say enough [about Terapeak]. Our customers now know that when we say we “Terapeak-ed it” that it’s good info. It makes our life so much easier when we can show people the true ebay value of their items. – quick2sellpgh

Oof! Look what time of year it is again!

Yes, yes, tis officially the season to be thinking about the December holidays — but check out that 90-day total listings trend for “Halloween.” It’s a season unto itself, where clearly there is money to be made. Last year it seemed everyone and their cat dressed as the Joker from The Dark Knight… so what does this year have in store?

Based on the recent success of True Blood and Twilight, we’re gonna go out on a limb (yeah right) and suggest vampires might be one common theme this year… But who else? Michael Jackson? Kanye West? John and Kate Gosselin? Whoever it is, they’ll be a big part of these ridiculous two-year total sales trends for “Costumes & Reenactment Attire > Costumes” and “Holiday & Seasonal > Halloween”:

This TP-blogger, meanwhile, is set to go as Michael J. Fox’s Teen Wolf — so if anyone knows where to acquire mass amounts of body hair…

It was only a few weeks ago that football came back into our lives, and already, for sports fans, the season is getting even sweeter…

Tonight, the puck drops on the 2009-10 NHL season!

As many of you know, Terapeak is a Canadian company, so it’s no surprise that many of us in the office are pretty pumped for the season ahead. Our local boys, the Canucks, look primed for a big year, and a long, eventful offseason have made us eager for the games to begin.

This season also marks the second for Terapeak’s NHL on eBay index, which tracks the total sales, total listings and average price of all 30 NHL squads, and allows users to view by division and conference. It also comes with this companion widget, which you can easily embed into your website or blog:

As for who’s looking primed for a breakout eBay selling season, the defending champion Penguins are high atop the league’s total sales rankings, while Cup runners-up Detroit sit in first place in the West. The remaining five “Original 6″ teams, plus Washington, make up the next-best-selling squads.

We’ll be sure to check in with updates as the season progresses, but for now, good luck to you and your team!