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Posts Tagged ‘mccain’

Election Wrap-up: History = Sales

Friday, November 14th, 2008

As we wade through the aftermath of Barack Obama’s historic victory in the 2008 U.S. Presidential Election, take a look at this still-shot taken from Terapeak’s election index today:

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Tells a bit of the story, doesn’t it?

Election Update: McCain tightens eBay gap

Friday, September 19th, 2008

Isn’t it funny how eBay sales mirror real current events?

Re-examining Terapeak’s 2008 election index, released last July, it appears the McCain campaign has come a long way toward bridging the eBay sales gap. Although Obama still holds a comfortable lead in all categories, the oft-proclaimed maverick has pulled within 2.5 “points” of Obama — that is, Obama’s total items sold over the past month are just two and a half times those of McCain.

Now, if two and a half sounds like a lot, consider this: just two months ago, we were reporting Obama outselling McCain by twenty-one times.

You’ve got to wonder if “McCain” is showing up as a keyword on many of these Sarah Palin items…

New Index! Obama vs. McCain, eBay Style

Thursday, July 10th, 2008

CNN’s first July poll shows Obama up by six percent, but Terapeak’s new McCain-Obama index tells a whole other story. Not only does the index track and compare candidate-related sales and trends, its embeddable widget companion can be easily added to anyone’s blog to share near-real-time data instantly. And, it’s so interactive (and fun and colorful), even John King would be proud!

As the candidates scavenge America for votes this summer, each creates a new market for button-makers and book dealers — but that doesn’t mean the profits are balanced, or even close at all. At the time of writing, McCain-related items had sold 513 times in the last 30 days, for an average price of $8.66; Obama-related sells totaled 10,808, at an average of $19.69 apiece. So who’s controlling the market? Well, for one, the folks making those “Change” tee-shirts.

Put that one up on your big board, Johnny!

Stay ahead yourself in the race to gain from the millions these two spend every day: visit Terapeak now to view the entire index, and click the “i” in the top-right-hand corner to grab your own embeddable widget.

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