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	<title>Official Terapeak Blog &#187; modern warfare</title>
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		<title>Market Warfare, Too: Record-breaking video game excels on eBay as well</title>
		<link>http://blog.terapeak.com/2009/11/19/market-warfare-too-record-breaking-video-game-excels-on-ebay-as-well/</link>
		<comments>http://blog.terapeak.com/2009/11/19/market-warfare-too-record-breaking-video-game-excels-on-ebay-as-well/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 00:31:40 +0000</pubDate>
		<dc:creator>terapeak</dc:creator>
				<category><![CDATA[Hot Products/Trends]]></category>
		<category><![CDATA[eBay/ecommerce News]]></category>
		<category><![CDATA[call of duty]]></category>
		<category><![CDATA[ebay]]></category>
		<category><![CDATA[holidays]]></category>
		<category><![CDATA[modern warfare]]></category>
		<category><![CDATA[terapeak]]></category>

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		<description><![CDATA[Since 2003, the Call of Duty video game series has been providing PC, PlayStation and XBox users with some of [...]]]></description>
			<content:encoded><![CDATA[<p>Since 2003, the<em> Call of Duty</em> video game series has been providing PC, PlayStation and XBox users with some of the most popular first-person shooters on any platform.</p>
<p>Never before, however, has a release left this kind of mark.</p>
<p>On November 10th, Activision released <em>Call of Duty: Modern Warfare 2</em>, the sixth installment in the much-heralded series. Not only has the new release received much critical acclaim (<a title="Call of Duty: Modern Warfare 2 on Metacritic" href="http://www.metacritic.com/games/platforms/xbox360/modernwarfare2">scoring 94% on Metacritic</a> on both consoles), it&#8217;s also broken many of Grand Theft Auto IV&#8217;s sales records &#8212; including <a title="Kotaku article about Call of Duty sales" href="http://kotaku.com/5403788/was-modern-warfare-2-really-the-biggest-launch-in-history" target="_blank">fastest-selling game of all-time</a>.</p>
<p>Not at <em>all </em>surprisingly, then, the keywords &#8220;Call of Duty&#8221; are doing pretty well on eBay&#8230;</p>
<p><img style="border: 0pt none;" title="30-day total sales trend for &quot;Call of Duty&quot;" src="http://i290.photobucket.com/albums/ll272/terapeak/callofduty.png" border="0" alt="Photobucket" width="515" height="96" /></p>
<p>The above is a 30-day total sales trend for anything that pertains to &#8220;Call of Duty&#8221; &#8212; and that spike you see represents the day after <em>Modern Warfare 2</em>&#8217;s release. In the seven days following release, in fact, those keywords totalled more than $1.5 million in sales across the six eBay sites Terapeak covers, with close to 20,000 listings.</p>
<p>Stepping away from the actual <em>game</em>&#8217;s sales, it&#8217;s interesting to see where eBay sellers are capitalizing on the release&#8217;s success. Other items that have sold include action figures, keychains, and &#8212; no joke &#8212; night vision goggles.</p>
<p>Sales will undoubtedly continue on as the holidays approach, so if you&#8217;ve got any ideas yourself of how to take advantage, use them!</p>
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