Within the index itself, we’ve seen some notable movement — the Jets, for example, were leading the AFC in total sales at the start of the year, but that was on the heels of Brett Favre’s arrival; they’ve since fallen behind Pittsburgh and Cleveland. Still in the AFC East, not only were the Patriots destroyed by the Dolphins in Week 3, they’ve been surpassed by their rivals in total items sold. And finally, in the NFC’s most competitive division, the Eagles have surged from last place to second in two out of three categories — with no hope, of course, of ever catching the Cowboys.

You can view the index at http://www.terapeak.com/nfl, and a link to the bloggable widget (shown above) to the right of the magnifying glass.

We hope you’re enjoying the season!